Gross MRR is the total amount of monthly recurring revenue earned by an app or service before accounting for any discounts, refunds, or cancellations.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Gross MRR using Databox, follow these steps:
Use this free and customizable Appfigures Subscriptions Performance Dashboard Template to drill deep into your subscription tracking and have clear insight into your subscriptions by country and your net revenue.
The Revenue Refunds by Country metric shows the amount of revenue refunded to users in each country for a particular app or suite of apps.
The Gross Revenue by Country metric shows how much revenue an app is generating in each country where it is available, providing insights into its global performance.
The Cancellations by Country metric in AppFigures shows the total number of cancellations made by users in each country for a specific app, helping developers to better understand where they may need to improve their app experience or pricing strategy.
Churn by Country measures the rate at which app users discontinue usage of an app in different countries, providing insights into user retention and potential reasons for lost users.
The New Trials metric in AppFigures records the number of new trial users that have downloaded and started using your app during a specified period of time.
The Cancelled Subscriptions metric tracks the number of subscribers who have cancelled their recurring subscriptions for a given time period.
Ad Campaign Cost is the total amount spent on advertising within a specific campaign. This includes all costs, such as ad creation, placement, and distribution across various channels and platforms.
Payment Revenue is the total amount of revenue earned through sales of your app or in-app purchases, after the app store's commission is deducted.